New Look for a New Season at Davis Feliz Salon

New Look for a New Season at Davis Feliz Salon

Hair salon retail and stations

Davis Feliz Salon, a charming luxury hair salon in Downtown Greenwich that opened at the height of the pandemic in June 2020 has since tripled and has already renovated to deepen roots and place a branded stamp on the 2100 square foot location. 

Located just off of Greenwich Avenue, Davis Feliz Salon is at the same location as the former Frederic Fekkai Salon in Greenwich. After two years, Davis Feliz has finally changed some of the aesthetics of the facility that the former salon had left in order to fully embrace his own brand. The $135,000 change includes new retail displays, updated reception area, and a brand new design for the color and shampoo dispensary. While the salon still boasts a charming and luxurious feel, the design incorporates the historic brickwork, elements of old world studies and apothecaries all culminating into a modern and sleek design. Jennifer Millspaugh at Design X brought Feliz’s vision to life. 

Despite opening in the midst of a global pandemic, Davis Feliz Salon had a need to fill in the community and was able to launch the new business with already a full appointment book and several 5-star reviews. The salon boasts elegance and charm which reflects high-end style and exceptional service for its valued guests.  Feliz attributes the salon’s success to unparalleled talented technicians, compassionate and detailed customer service, and a genuine care and love for serving people, making them feel confident. His motto is, “good is not good enough where excellence is expected.” Davis Feliz Salon offers modern, sophisticated, and masterfully crafted hair cuts, styles, color, and treatments all served by top educators in the hair industry.

The salon is led by Owner and Creative Director Davis Feliz, an established and revered stylist whose career spans New York City, Westchester County, and Fairfield County. He has had over twenty years of experience in the hair industry, including fifteen years of working with high-end and celebrity clientele. Feliz started his hair career as a barber in downtown Manhattan until he was recruited by Frederic Fekkai to join their team at the Flagship, 5th Avenue location. He expanded his repertoire to women’s hair styling there, training under the best hairstylists in the world. From there, he has represented such brands as Elizabeth Arden Red Door as well as Julien Farel Restore Salon and Spa. His passion for education, continued growth, and precision cutting along with his outstanding service and relationships with his guests demonstrate his continued success in this industry and ability to make his mark on the hair industry.

Beautiful Hair Salon

Davis Feliz Salon is a charming luxury salon in the heart of downtown Greenwich, CT. It was opened in June 2020 by husband and wife team Davis and Meagan Feliz. Davis Feliz has been acclaimed in the hair industry for over 20 years and has dedicated his life to making his clients feel beautiful with his modern and sophisticated style. The salon offers a range of hair services from styling, to color and treatments and has an impressive team of talent from Manhattan and Greenwich, and the greater New York City area. For more information, please visit www.DavisFelizSalon.com